Visibility only matters when the right people reach the right page

Many businesses appear for isolated searches but still receive too few suitable enquiries. The usual problem is not one missing keyword—it is the path from demand to page, proof and contact.

SEO and GEO connect that path: they help search engines and AI-assisted search understand which service you offer, where you offer it and why a potential customer should trust the answer.

What should improve

  • The right customer finds the right service page
  • The page answers decision-critical questions clearly
  • Your offer, location and evidence are consistent
  • Visibility and enquiries are measured in approved data sources

A clear path from search to enquiry

We focus the budget on one agreed market before adding more countries, regions or languages.

1. Understand demand

We assess what potential customers search for, which questions matter and where realistic demand exists.

2. Strengthen key pages

We prioritize the service pages that should explain your offer, build trust and lead to contact.

3. Measure progress

We review visibility, completed work and enquiries separately for the agreed target market.

What visibility and trust can demonstrably influence

The data describes general search and decision behaviour. It is useful planning evidence, not a forecast for one specific business.

28.5% at position 1 · 11% at position 3 · 2.5% at position 10

Average organic click-through rate declined with position in the analysed mobile Google results. SISTRIX also found material variation: search intent, ads and other SERP elements change the actual CTR.

Source: SISTRIX CTR analysis

85% more likely to use a business · 54% then check its website

Positive reviews influence further consideration and often lead to additional research. BrightLocal's 2026 survey covered 1,002 US adults; it describes general behaviour and should not be treated as a forecast for every market.

Source: BrightLocal, Local Consumer Review Survey 2026

These studies describe average user behaviour, not HK-Build client results or a guarantee of rankings, AI citations, enquiries or orders.

Six building blocks for sustainable visibility

The starting point determines the order. We work through the priorities that matter most for the agreed market.

Technical readiness & indexation

We identify barriers that prevent important pages from being crawled, understood or used reliably.

Search intent & page plan

We connect relevant demand with a clear page purpose instead of spreading one topic across competing pages.

Service pages that build trust

We sharpen offer, benefits, process, objections and calls to action for the people you want to reach.

Local visibility

For local projects, we align the website, location signals and approved business-profile information.

GEO & trust signals

We make services, facts, responsibility and evidence easier for people and AI-assisted search to understand.

Measurement & next priority

You receive documented work, understandable reporting and a clear next step based on available data.

See who will deliver the work before you decide

We do not publish invented SEO results. You can open seven websites delivered by HK-Build and assess the implementation, range of industries and multilingual work yourself.

7 linked client projects

From Süzen Flooring and BEKOER in Ingolstadt to multilingual projects in Turkey. Every reference links to the published website.

One direct contact

Harun Kazanli handles the assessment, proposal and agreed delivery—without anonymous handovers between departments.

Your accounts, your data

Your website, Search Console, analytics and business profiles remain yours. Permissions are agreed to match the project scope.

Choose the reach your business actually needs

Start locally, grow beyond one region or coordinate several markets. This offer is for business customers only. Prices are excl. VAT where applicable; additional languages, websites, external tools and third-party services are included only when listed in the written proposal.

Local

€499 / month excl. VAT

1 website · 1 city or region · 1 language

  • Technical and content priorities
  • Key local service pages
  • Local presence review with approval
  • Monthly implementation and reporting
Check Local potential

International

from €1,490 / month excl. VAT

Multiple markets, languages or websites · scope by proposal

  • Separate planning per market and language
  • Coordinated page and content priorities
  • International technical structure
  • Reporting per agreed target market
Check international scope

Flexible monthly option

The selected monthly package can be cancelled monthly. The detailed start package—analysis, strategy and a 90-day plan—starts at €490 excl. VAT and is charged separately.

12-month engagement

With an agreed term of 12 months, the start analysis is included for the scope defined in writing. Additional markets or languages are quoted separately.

One clear work package, documented evidence and the next decision

Each month focuses on one prioritized work package from the 90-day plan. Scope and acceptance follow the written proposal.

1. Set the priority

We select the action with the strongest evidence-led case for the agreed target market.

2. Deliver & document

You see the affected URL or area, the specific change and its status. Larger additions are agreed before work begins.

3. Review available data

We interpret approved data and set the next priority without presenting third-party figures as our own results.

Example monthly report structure

  • Completed: URL or area, change, status and open dependencies
  • Search Console: impressions, clicks, CTR, queries and key landing pages when access and data exist
  • Enquiries: forms, calls and WhatsApp when privacy-compliant measurement is configured
  • Local: business profile and local signals only with approved access
  • Next step: one prioritized action with a short rationale

This is the report structure, not fabricated client data. We do not display invented metrics where approved data is unavailable.

Establish the baseline, implement, then make an evidence-led decision

Days 1–30: Baseline

Access, measurement, target market and the most important service are clarified and prioritized.

Days 31–60: First priority

The first agreed work package is delivered and documented with URL, change, status and dependencies.

Days 61–90: Review

We interpret the available development and define the next work package. Visibility, enquiries and revenue are not guaranteed.

What we commit to—and what no reputable agency can promise

Harun Kazanli, founder and developer at HK-Build in Ingolstadt, is responsible for the offer and your direct contact.

  • A written target market, scope and order of priorities
  • Documented implementation and understandable reporting
  • Agreed permissions; website, analytics and profile accounts remain yours

Google and AI-assisted search platforms decide whether, when and where pages appear or are cited. There is no ranking guarantee, AI-citation guarantee, lead guarantee or revenue guarantee. We promise defined work and transparent evidence—not fixed positions.

What businesses need to know before starting

Is the Local package right for my business?

Local is designed for businesses that win customers in one city or region, such as trades, professional services and local providers. It covers one website, one city or region and one language. If you need broader national demand, Growth is usually the better fit.

What is the difference between SEO and GEO?

SEO improves organic discoverability in search engines. GEO makes content clearer, evidence-led and easier for AI-assisted search experiences to understand. Both rely on strong technical foundations, useful pages and credible information; there is no special AI markup that guarantees inclusion.

What happens each month?

We deliver one prioritized work package from the 90-day plan. You receive the affected URL or area, the specific change, its status, an interpretation of available approved data and the next priority. Larger additions are agreed separately before work begins.

Does my website need to be rebuilt first?

Not automatically. If the technical foundation and existing pages can be improved sensibly, we work with the current website. If its limitations block the agreed goal, we explain that separately before the proposal; a rebuild is not silently included in the monthly package.

What is free, and what does the €490 fee cover?

The initial fit-and-scope call is free. The start analysis, from €490 excl. VAT, is the detailed technical, content and market review with a 90-day action plan. It is included for the agreed scope in the 12-month option and charged separately in the flexible option.

How quickly will results appear?

A fixed timeline would be misleading. The baseline, competition, implementation, content, demand and reprocessing by search systems all affect progress. We record starting values, completed work and the changes visible in approved data sources.

Do you guarantee rankings or citations in AI-generated answers?

No. Google and AI-assisted search platforms decide whether, when and where a page is shown or cited. We commit to the agreed work, transparent reporting and account ownership, not fixed positions. There is no ranking guarantee, AI-citation guarantee, lead guarantee or revenue guarantee.

Which access permissions are required?

Depending on scope, we need approved access to the website, Google Search Console, web analytics and possibly the Google Business Profile. Permissions are agreed in advance; accounts and data remain yours. External profile changes only happen after approval.

Three project details are enough for an initial assessment

Share your website, target market and most important service. Harun Kazanli checks the basic fit and usually replies personally within 48 hours.

No automated website scan and no transfer to Gemini. Processing follows our privacy policy.

Thank you!

Your details were sent. We usually reply within 48 hours.

Check the potential before choosing a package

You receive an honest first assessment of fit, the sensible starting point and the next data required.